Using SEO: How to make the most of it

SEO has been an alien concept to me. I knew what it was, obviously, and had an idea about how it worked but since I’ve started working freelance as a content writer for such companies it has really opened my eyes up to how these things work in practice and just what they can offer companies through their work. Obviously getting seen on the front page of Google is important; but what else do these companies offer with so much competition for that first page?
Social media does, of course, play a huge role. With more people seeing your company then, hopefully, more people are engaging with you on social media. That means more followers, more likes and higher popularity. This all leads to the one thing that companies want; an increased revenue. More impressions, more followers, more customers and more money. Just a little bit of help from an SEO company could really help your business.